Direction lock · pick one

Trae Wilson Realty

Three directions, one screen each. Every one uses his own black and gold, a light ground, plain searchable headings and a working payment estimator. Photography is badged placeholder stock throughout, because the only file he uploaded was his brokerage's logo.

Tile A

Johnson County

Editorial premium, deliberately not the kit Rose Gold sits in. Dusk hero with the copy left and a dark glass payment card on the right, then his facts as a ruled ledger where a stock photo would normally go.

Type
Bodoni Moda 500 / General Sans
Ground
Warm paper F4F1EA
Signature
The gable from his logo as a section rule
Open tile A

Tile B

The Ledger

The quiet one. Copy left on paper, full bleed photo right, a dark three panel strip under it, and the whole service boundary printed as a table including everything he does not do. Zero ornament.

Type
Archivo 800 / Satoshi
Ground
Near white F2F1EE, black plate
Signature
Hairlines and tabular figures
Open tile B

Tile C

Front Door

Photo led and the warmest of the three. Centred wordmark with the nav underneath, one full bleed photograph carrying the hero with the copy living inside it, then square community cards.

Type
Instrument Serif / Manrope
Ground
Oat F3EEE4
Signature
The front door as the whole idea
Open tile C

What is the same in all three, and why